When you’re working with a graphic designer and you’re getting charged by the hour, every minute counts! We want to help you make the most out of your time, save you from headaches, and keep that precious money in your pocket.
Here are our top tips to streamline your collaboration with a graphic designer and make the process a breeze:
- A Clear Brief: The key to a smooth working relationship is clear communication. Be specific about your project requirements, objectives, and timelines right from the start. This should include the purpose of the flyer or ad, the target audience, the key messages you want to convey, and any specific design or size requirements you have. The more detailed you are, the easier it’ll be for your graphic designer to understand your vision and deliver the goods.
- High-Quality Images and Graphics: If you have any images or graphics that you want to include in the flyer, be sure to provide them in high resolution in your initial email request. There is nothing worse than realizing you don’t have the right image or trying to track down photos in the middle of a project It will save you so much time if you can them ready to go in the beginning.
- Brand Guidelines: If you have brand guidelines, be sure to provide them to the graphic designer so that they can create a flyer that is consistent with your branding.
- Provide Inspirations and Examples: Save time by showing your graphic designer what you love! Share examples of designs, colors, and styles that resonate with your brand. This will give your designer a solid starting point and help them understand your aesthetic preferences. Show, don’t just tell!
- A Budget: Be sure to discuss your budget with the graphic designer upfront so that there are no surprises later on. If you do need something ASAP make sure your designer knows that right away and discuss rush charges upfront. One way to insure that you are on the same page is to ask for a check-in during certain stages of the project so that you can keep track of time spent.
Here are some additional tips for working with a graphic designer:
- Be Clear About Your Expectations. The more specific you can be about what you want, the better the final product will be. Don’t be afraid to mention things you don’t like! That is super helpful to your designer and will save you both time (and money) during the design process.
- Be Open to Feedback. Feedback is magical when given effectively. While it’s important to provide clear guidelines, it’s also great to be open to your designer’s ideas and suggestions. After all, they’re the experts! Welcome their input and allow them to bring their creativity to the table. Collaborate, and you’ll be amazed at the results.
- Be Patient. Graphic design takes time. Don’t expect to get the finished product overnight UNLESS you are paying a rush fee!
Edits
- Take Your Time with Edits. We have found it is always better to deliver all edits at once. This insures nothing gets lost in an email chain and that the edits can be performed efficiently.
- Give Feedback Promptly and be Specific about what you like and what needs adjustments. Clear and constructive feedback will help your designer make the necessary revisions quickly, reducing the back-and-forth and saving you time and money.
- Pro Tip: If you are worried that something may get lost in translation then we love when client records a quick video or LOOM describing what they are thinking!
Editing Guidelines:
We always recommend following the list below when it is time to submit any edits!
- Text Edit – please send the text you would like to replace it with and please make sure it is the same amount of words as the original text.
- Double check and make sure all phone numbers and contact info is correct
- If you’d like a photo replaced then please attach the high resolution of the photo labeled with where you’d like it to go.
When it comes to working with a graphic designer, it’s essential to remember that no one knows your business better than you do! While graphic designers are experts in design trends and monetization strategies, they need your help during the initial planning phase of the design project. That’s why it’s crucial to pull your weight and contribute to the process.
Now, it’s understandable to want to delegate everything and have someone “take everything off your plate.” However, in today’s world, it’s quite rare for someone not to have a dietary preference. That’s why it’s important to stay involved and work alongside your graphic designer to ensure your vision for your business shines through in the design
We believe successful relationships are the backbone of great design. Remember working with a graphic designer isn’t just a one-time thing; it’s about building long-lasting relationships. By starting with a respectful foundation that fosters collaboration you will be setting yourself up for a healthy resource for your business!
Are you ready to bring your graphic design vision to life? Let’s work together to create something amazing! Fill out this form, and we’ll be in touch to get started. Can’t wait to collaborate with you!
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