Credibility. Plain and simple, a website is what legitimizes your business.
Having a web presence is important for your brand now more than ever. Your website is the one place that potential clients and employees will go to be able to get all of the information they need to make a decision on if they want to hire you. It should be SO easy for potential clients to find out exactly what you do and exactly how to get in touch with you. It should match the same feeling that your Instagram and Facebook feeds provide so there is no disconnect. The bottom line is, with all the media that you consume, Facebook, Twitter, Instagram, TV, Google…your website will always be the root of your brand.
Make It Easier for Your Client
Having a website, Instagram and Facebook page are must-haves and for completely different reasons. Instagram now has ONE BILLION users. ONE BILLION! What?! Is that even a real number? Let’s say a potential client comes across your Instagram page. Cool! You’ve got a great feed, a great product and they’re thinking about buying something. What’s the next thing that they’ll do? They will look for your website.
If you don’t have a website then you instantly make things harder for your potential client. How will they buy your goods or purchase your services? Do they have to DM you? Comment on a post? The bottom line is- people want easy and fast. When we go to online shop, we want to be able to add something to our cart, type in the credit card number and checkout. Fast. Having a branded, beautiful website that makes your client feel the way your product will make them feel instantly validates your authenticity and establishes you as an authority in your field.
Digital Marketing & Leads
Without a website you are basically invisible to Google. Traffic to your website and time spent on your website is how Google knows where to direct people when they are searching for your services or goods. You want to make it as simple as possible for potential clients to find you! As we progress further into the digital era, A website is essential for marketing your products and services.
A website is also a great way to capture people’s email addresses and begin the client experience. Integrate Flodesk to capture emails and get your message to a wider audience. We love integrating Flodesk because it allows you to target your subscribers based on what section of your website they signed up for!
Get started and Use our link for 50% off! Flo Desk
If you want to learn more about our website design services reach out to us HERE! We’d love to talk to you about getting visible on the web.